Negotiating with new clients is always challenging, even more so when you’re about to close a deal with only one discussion point left: **your rate**. We get it. Naming your price can be tricky business, but it’s important you know how to effectively price your time and work.
While journalism is collapsing, content marketing is thriving. If you already have strong writing and other journalistic skills, you definitely can master content marketing. Just learn these seven new skills before you make the leap.
It seems everywhere you turn, someone has an opinion on how easy—or hard—becoming a better copywriter is. Where does that leave you? Here are the best practices that every copywriter can agree are most important to master if you want to call yourself a good copywriter.
Turn Yourself into a Prosperous Copywriter is our way of tipping our hat to all those who earn a good living as a copywriter. Years of copywriting experience went into each chapter of this book. We hope you find nuggets of gold in these pages.
Everyone has an opinion on the proper way toilet paper should unspool. But the chances of alienating or damaging the relationship with your readers over this subject is very low. Choosing a topic with low-level controversy doesn’t mean something ridiculous or banal. It does mean choosing something with differing opinions that you can support with facts and/or experiences. Find a topic that is timely, interesting, and relevant to your audience without being offensive.
In 2018, people will consume more content than ever before. Books in any form are the gateway to learning and knowledge. The most successful business men and women set aside time daily for reading both non-fiction and fiction. To tap into the new wave of opportunities for writers in 2018, here are 4 trends to watch.
A freelance writing career offers some of the greatest freedom of any job. You can do it anywhere, on a schedule that works for you. For some people, however, the idea of not having a stable source of income holds them back. As much as they want to become a full-time freelance writer and enjoy all its benefits, the thought of not receiving a paycheck on a regular basis is too much. Are you one of them? Do you have that fear? Is it holding you back from becoming a full-time freelance writer? If so, then here's a little pep talk for you.
While Facebook is the most popular social network, the Instagram community has grown to 700 million users. As such, more and more writers are adding Instagram posts to their portfolio. Whether you are trying to promote your book, build your profile, boost sales for your product, or sell some kind of service, there's a one-size-fits-all method to write a perfect Instagram caption.
Quora is, arguably, the biggest question & answer website in the world. Bloggers, marketers, and social influencers have all taken notice and are using the popular platform to promote their content, as well as themselves. In this blog post, I want to show you how you can use Quora to promote your blog and your writing.
If you are an aspiring writer, chances are you’ve read the same advice from countless productivity blogs on how to become a better writer such as keeping a journal, writing each day, and minimizing distractions. However, there’s one piece of advice I’ve yet to hear and I think is very helpful to embrace: don’t fear investing money into your writing.
What do all bloggers have in common? Here are the truths of blogging that you don't hear about, but you experience in short order.
When building your blog, Google shouldn't be an afterthought – it should be one of your biggest priorities. We're going to look at a few tips and techniques that could help boost your new blog up Google's rankings.
New manager, Sir David Brailsford, changed Team Sky's destiny in 2010. His "aggregation of marginal gains" strategy delivered outstanding results for them, and it can work for you too!
Let's look at the 6 founding principles of influencing and persuading someone to click through, sign up, or buy something.
Medium levels the playing field for writers. It gives a voice to individuals who have something interesting or important to say. Even if you don't have thousands of followers or your own popular blog, you can still get promoted to the masses. Medium rewards content on quality, not on who or how famous the author is. And the reward for content writers is amplification: thousands of people viewing, reading, and reacting to their articles.