Articles about copywriting
A freelance writer is an entrepreneur, one who's responsible for generating new leads, getting clients, and producing deliverables. For this, you need to make yourself known to editors and corporate clients. One of the proven methods is pitching.
In this article, we'll discuss the 11 types of query e-mails to send out based on the types of publication and their business status.Read More »
Starting out as a freelance writer requires more than a strong determination. You may need to accept low-paying assignments just to break into the profession. For this reason, many new writers work for content mills. Despite its bad reputation, there are actually some pros in writing for these companies.Read More »
Being a writer is like being a browser with hundreds of tabs open. You have tons of ideas flying by at every moment, but might not have enough time to capture them. The good news is, the more you build the habit of writing, the more you can jot down. And writing can even help with the biggest questions of all.Read More »
As writers, we must continually fill our minds with new thoughts and ideas, bits of trivia, and information about a wide variety of things. It all comes out eventually in some form in our writing. And most authors I admire claim you must read voraciously if you want to be a good writer.Read More »
Writers are trained in, well, writing. Most don't have a background in marketing.
Fear not! If you're new to the content marketing process, this guide from AppInstitute will help you get started.Read More »
Learn how to write content for the new conversational search tool on voice devices to provide the one answer customers want. Author Zara Altair provides content writers with a sound strategy and eight steps to get started.Read More »
What kind of "fowl" are you—an early bird or a night owl? Author Kathy Edens examines how to best take advantage of your productive hours to write more.Read More »
Writing professionally is one of the most flexible careers out there. You can work from anywhere in the world at any time of the day or night. Charging the right rates determines your lifestyle and financial independence as a working writer.Read More »
As copywriters, we need to make sure we're sending the right message. Are you making one of these five mistakes that will cloud your message and your work?Read More »
If inconsistencies plague your writing, your work can seem unpolished and unprofessional. ProWritingAid helps find and identify such errors automatically.Read More »
Many freelancers today, even those at the top, have no formal education—just years of working in the trenches to learn what makes content effective. With content mills making the barrier to entry low for writers, how can you stand out from the crowd if you don’t have experience?
This is where certifications can help. Read about six online options to build your credentials.Read More »
Four years into my professional content marketing career, and a year into running a joint venture agency, it has finally dawned on me. How well an article is written is trumped EVERY SINGLE TIME by the quality of the promotion tactics backing it. Before your pencil-gnashing breaks that thing in two – let me explain!Read More »
As a writer, finding paying jobs is likely the most difficult job of all. The solution? The cold pitch.Read More »
With mobile and voice device usage increasing, answering customers’ questions is the key to relevancy. Here are some tips on sourcing the best questions to answer.Read More »
As creatives, writers are more susceptible than most to needing downtime to replenish and refill our brains with fodder for the mill. Let’s face it—you don’t get your best ideas staring at your computer screen. More than likely, an amazing idea pops into your head in the shower, on a walk through the woods, or while playing with your dog. It’s those times when we’re not actively thinking that our brains put together new ideas in astounding ways.Read More »
Attracting and keeping clients can make or break a freelancer's career. Fortunately, the advent of PPC marketing has made it easier for freelancers to find their ideal clients.Read More »
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