Articles about copywriting

How to Teach Your Clients to Give Better Writing Feedback

by Joel Widmer Oct 19, 2018

How to Teach Your Clients to Give Better Writing Feedback

When writer feedback is done right, you’re able to learn more of the “why” behind your client’s suggestions, and the magic happens when your hard-earned writing skills come together to complement their expertise. To accomplish this writing bliss, you must create a designated feedback formula with your clients. In this article, we examine how to create that formula.

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The Perils of Relying Too Much on Your Editing Tool

by Kathy Edens Oct 17, 2018

The Perils of Relying Too Much on Your Editing Tool

An editing tool is a writer’s best friend. But there comes a time in every writer’s life when you shouldn’t rely on your tool. You need to go old school and self-edit manually. Here's how to do it.

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How to Teach Your Clients to Give Better Feedback

by Joel Widmer Oct 17, 2018

How to Teach Your Clients to Give Better Feedback

When writer feedback is done right, you’re able to learn more of the “why” behind your client’s suggestions, and the magic happens when your hard-earned writing skills come together to complement their expertise. To accomplish this writing bliss, you must create a designated feedback formula with your clients. In this article, we teach you how.

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Why You Can’t Stop Learning

by Kathy Edens Oct 08, 2018

Why You Can’t Stop Learning

For writers, reading is essential. But is it enough? Here's why you can't just read—you need to learn something new every single day.

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Pitch Slapped: How to Properly Pitch Publications

by Justin Cox Oct 08, 2018

Pitch Slapped: How to Properly Pitch Publications

As writers, we want our words in front of as many eyes as possible. This requires pitching publications and growing our bylines. So let’s look at a few ways to pitch without causing the publication to delete your request.

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Do You Need a Degree to Be a Writer?

by Kathy Edens Aug 28, 2018

Do You Need a Degree to Be a Writer?

Could there be a more contentious question among the diverse set of writers in the world? Should you have a writing degree to write? We explore the answer in this blog post.

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11 Types of Queries that Win Writing Assignments

by Jennifer Xue Aug 09, 2018

11 Types of Queries that Win Writing Assignments

A freelance writer is an entrepreneur, one who's responsible for generating new leads, getting clients, and producing deliverables. For this, you need to make yourself known to editors and corporate clients. One of the proven methods is pitching.

In this article, we'll discuss the 11 types of query e-mails to send out based on the types of publication and their business status.

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The Pros and Cons of Writing for a Content Mill

by Jennifer Xue Jul 27, 2018

The Pros and Cons of Writing for a Content Mill

Starting out as a freelance writer requires more than a strong determination. You may need to accept low-paying assignments just to break into the profession. For this reason, many new writers work for content mills. Despite its bad reputation, there are actually some pros in writing for these companies.

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Why Writing Helps You Figure Out What You Believe

by Kathy Edens Jul 27, 2018

Why Writing Helps You Figure Out What You Believe

Being a writer is like being a browser with hundreds of tabs open. You have tons of ideas flying by at every moment, but might not have enough time to capture them. The good news is, the more you build the habit of writing, the more you can jot down. And writing can even help with the biggest questions of all.

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What is Content Marketing Anyway?

by Lisa Lepki Jul 18, 2018

What is Content Marketing Anyway?

Writers are trained in, well, writing. Most don't have a background in marketing.

Fear not! If you're new to the content marketing process, this guide from AppInstitute will help you get started.

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Is Your Web Writing Ready for Conversational Search?

by Zara Altair Jul 17, 2018

Is Your Web Writing Ready for Conversational Search?

Learn how to write content for the new conversational search tool on voice devices to provide the one answer customers want. Author Zara Altair provides content writers with a sound strategy and eight steps to get started.

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Are You a Night Owl or an Early Bird?

by Kathy Edens Jul 17, 2018

Are You a Night Owl or an Early Bird?

What kind of "fowl" are you—an early bird or a night owl? Author Kathy Edens examines how to best take advantage of your productive hours to write more.

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How to Price Your Writing Services

by Jennifer Xue Jul 05, 2018

How to Price Your Writing Services

Writing professionally is one of the most flexible careers out there. You can work from anywhere in the world at any time of the day or night. Charging the right rates determines your lifestyle and financial independence as a working writer.

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5 Copywriting Mistakes You Could Be Making Right Now

by Eli Landes Jun 28, 2018

5 Copywriting Mistakes You Could Be Making Right Now

As copywriters, we need to make sure we're sending the right message. Are you making one of these five mistakes that will cloud your message and your work?

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Why You Should Limit Your Writing Hours

by Kathy Edens Jun 25, 2018

Why You Should Limit Your Writing Hours

Should you spend all day writing? Or should you structure your time? Author Kathy Edens examines the benefits of limiting your writing time.

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Find inconsistencies in your writing

by ProWritingAid Jun 18, 2018

Find inconsistencies in your writing

If inconsistencies plague your writing, your work can seem unpolished and unprofessional. ProWritingAid helps find and identify such errors automatically.

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Free Writer Software

by Hayley Milliman Jun 18, 2018

Free Writer Software

Edit your work more easily and effectively with ProWritingAid's free writer software.

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6 Content Certifications You Should Check Out

by ProWritingAid Jun 18, 2018

6 Content Certifications You Should Check Out

Many freelancers today, even those at the top, have no formal education—just years of working in the trenches to learn what makes content effective. With content mills making the barrier to entry low for writers, how can you stand out from the crowd if you don’t have experience?

This is where certifications can help. Read about six online options to build your credentials.

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The 10 Best Facebook Groups for Writers

by Kathy Edens Jun 06, 2018

The 10 Best Facebook Groups for Writers NOTE: After getting a ton of amazing feedback from users, we updated this page for 2018.Check it out here: Our Favorite Facebook Groups for Writers - updated for 2018

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Pivot to Promotion: What to Do After Writing an Epic Piece

by Gregory Heilers Jun 01, 2018

Pivot to Promotion: What to Do After Writing an Epic Piece

Four years into my professional content marketing career, and a year into running a joint venture agency, it has finally dawned on me. How well an article is written is trumped EVERY SINGLE TIME by the quality of the promotion tactics backing it. Before your pencil-gnashing breaks that thing in two – let me explain!

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