How to Avoid Jargon in Your Business Writing

How to Avoid Jargon in Your Business Writing

Writing clear and effective copy doesn't have to be difficult. In fact, dropping the jargon and finding a simpler way to put things is often the key to great copy.

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How to Design a Writer's Site that Converts

How to Design a Writer's Site that Converts

Here's all you need to know about best practice for a writer's site and how it can be optimized to attract new clients and generate new leads. In other words, let your site work for you.

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Why Readability Matters for Your Content

Why Readability Matters for Your Content

Great content is easy to read, concise, and informative. Learn how readability engages readers and improves search engine optimization.

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5 Ways to Write Better Blog Titles and Capture New Eyeballs

5 Ways to Write Better Blog Titles and Capture New Eyeballs

Sometimes, better blog post titles are all you need to drive more traffic to your site. Here's how to make your blog titles more compelling.

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How to Write an Enticing Book Description

How to Write an Enticing Book Description

A good book description is essential to sales. How can you write your own? Author Kyle A. Massa has some tips that might help.

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Tips for Increasing Blog Readability

Tips for Increasing Blog Readability

Your blog doesn't have to be complicated! The more readable and entertaining your content, the better. We show you how to accomplish this.

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Simple Questions to Discover Your Blogging Niche

Simple Questions to Discover Your Blogging Niche

Don't be a generalist. If you want to build an audience, you need to discover your blogging niche. But it's not so hard. Here are a few ways you can do it, so you can spend less time planning and more time writing.

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Where Has Your Day Gone? 7 Time Management Tools for Writers

Where Has Your Day Gone? 7 Time Management Tools for Writers

Freelance writing can be a bit of a roller coaster ride. There are times when the work and the deadlines are almost unmanageable. Then there are those slow times, when other work can be done – updating a website, writing more posts for a personal blog, revising social media profiles, bookkeeping, etc. Use these apps to make the most of your time.

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Content Creation for a Rich Snippet Win

Content Creation for a Rich Snippet Win

In this article, learn how to prepare content to gain rich snippets in search results for higher visibility.

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Increase Your Email Engagement Rates

Increase Your Email Engagement Rates

Here's a harsh truth: the size of your email list doesn’t matter as much as you think it does. Tom Meitner tells us why.

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 Build Your Article with Paragraph Chunks

Build Your Article with Paragraph Chunks

Text written in concise paragraph chunks will facilitate search engine results that deliver the right information in response to search queries. In this article, Zara Altair explains how to use paragraph chunks to improve your SEO.

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The Search Tool that Delivers Blog Ideas and Boosts SEO

The Search Tool that Delivers Blog Ideas and Boosts SEO

As search engine optimization evolves, writers need to focus on the language real people use when they are trying to find an answer online. Discover how to create articles and webpages that answer questions and boost SEO with Answer The Public.

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Is Your Sloppy Content Turning Customers Away?

Is Your Sloppy Content Turning Customers Away?

Consider the content on your website and in your blog posts, the product descriptions in your eCommerce store, your lead generation pieces, and your emails. Every word makes an impression on your customers and prospects. Small businesses with remote workers around the world don't have a brick-and-mortar shop. So the face you put forward in your content should represent your company well.

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Why Concept-Based Content Gets Better Search Results

Why Concept-Based Content Gets Better Search Results

In this article, we explore the benefits of concept-based content for writers, readers, and search engines. Find out how to start using concept-based content for better search results.

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Are You Talking at Your Customers or Speaking to Them?

Are You Talking at Your Customers or Speaking to Them?

Clear, direct content focused on your customers' needs will make sure you're talking to them, not speaking at them. Here's how to do it.

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