One of the best ways to convince clients to give your business a try is through case studies. A case study looks at a company’s specific challenge or goal and how they used your solution (product or service) to solve it. How do you write the perfect case study? We take a look.
If you’re cold-emailing someone or asking a co-worker to do something, your email better be right on point if you want action or a response. Here are a few guidelines to write effective emails that don’t end up in the junk folder.
Are you an asker or a guesser? How do you position your messages? Mr. Persuasion himself, Jeff Tippett, gives us three tips on persuasive writing.
We all know that you can work for the greatest organization in the world, doing the most amazing things, but if your fundraising application is poorly written, you aren’t going to get the funds. Here are 7 ways an editing tool can improve your writing and ultimately increase your bottom line.