How to Become a Better Copywriter

How to Become a Better Copywriter

It seems everywhere you turn, someone has an opinion on how easy—or hard—becoming a better copywriter is. Where does that leave you? Here are the best practices that every copywriter can agree are most important to master if you want to call yourself a good copywriter.

Read more
Take a FREE copy of our newest ebook: "Turn Yourself into a Prosperous Copywriter"

Take a FREE copy of our newest ebook: "Turn Yourself into a Prosperous Copywriter"

Turn Yourself into a Prosperous Copywriter is our way of tipping our hat to all those who earn a good living as a copywriter. Years of copywriting experience went into each chapter of this book. We hope you find nuggets of gold in these pages.

Read more
Why Writers Must Use the Toilet Paper Test on Professional Content Topics

Why Writers Must Use the Toilet Paper Test on Professional Content Topics

Everyone has an opinion on the proper way toilet paper should unspool. But the chances of alienating or damaging the relationship with your readers over this subject is very low. Choosing a topic with low-level controversy doesn’t mean something ridiculous or banal. It does mean choosing something with differing opinions that you can support with facts and/or experiences. Find a topic that is timely, interesting, and relevant to your audience without being offensive.

Read more
Why 2018 is the Year for Writers

Why 2018 is the Year for Writers

In 2018, people will consume more content than ever before. Books in any form are the gateway to learning and knowledge. The most successful business men and women set aside time daily for reading both non-fiction and fiction. To tap into the new wave of opportunities for writers in 2018, here are 4 trends to watch.

Read more
Becoming a Freelance Writer Can Be Easier Than You Think

Becoming a Freelance Writer Can Be Easier Than You Think

A freelance writing career offers some of the greatest freedom of any job. You can do it anywhere, on a schedule that works for you. For some people, however, the idea of not having a stable source of income holds them back. As much as they want to become a full-time freelance writer and enjoy all its benefits, the thought of not receiving a paycheck on a regular basis is too much. Are you one of them? Do you have that fear? Is it holding you back from becoming a full-time freelance writer? If so, then here's a little pep talk for you.

Read more
5 Principles of a Perfect Instagram Caption to Boost Sales

5 Principles of a Perfect Instagram Caption to Boost Sales

While Facebook is the most popular social network, the Instagram community has grown to 700 million users. As such, more and more writers are adding Instagram posts to their portfolio. Whether you are trying to promote your book, build your profile, boost sales for your product, or sell some kind of service, there's a one-size-fits-all method to write a perfect Instagram caption.

Read more
Should you be using Quora to promote your blog and your writing?

Should you be using Quora to promote your blog and your writing?

Quora is, arguably, the biggest question & answer website in the world. Bloggers, marketers, and social influencers have all taken notice and are using the popular platform to promote their content, as well as themselves. In this blog post, I want to show you how you can use Quora to promote your blog and your writing.

Read more
Don’t be Afraid to Spend a Little Money Investing in Your Writing

Don’t be Afraid to Spend a Little Money Investing in Your Writing

If you are an aspiring writer, chances are you’ve read the same advice from countless productivity blogs on how to become a better writer such as keeping a journal, writing each day, and minimizing distractions. However, there’s one piece of advice I’ve yet to hear and I think is very helpful to embrace: don’t fear investing money into your writing.

Read more
Counterintuitive Advice for Engaging Your Target Audience

Counterintuitive Advice for Engaging Your Target Audience

Not everything about audience building is as cut and dried as the experts would like you to believe. In fact, here's decidedly counterintuitive advice for engaging your target audience.

Read more
8 Truths of Blogging You Didn't Know

8 Truths of Blogging You Didn't Know

What do all bloggers have in common? Here are the truths of blogging that you don't hear about, but you experience in short order.

Read more