Attracting and keeping clients can make or break a freelancer's career. Fortunately, the advent of PPC marketing has made it easier for freelancers to find their ideal clients.
Here are a few tips to help you build a portfolio that maintains your ghostwriting clients’ confidentiality while still proving your abilities.
Twitter is a great way to follow commissioning editors, contact fellow writers and search for case studies. Here we show you nine ways to network on Twitter.
Facebook can be used effectively to reach your target audience when using ad spend. This can increase sales, direct traffic to your website and get your work read by thousands of people.
Struggling to find your first blogging or copywriting client? You're not alone. If you're feeling discouraged, check out these five tips for creative, outside-the-box ways to land new business.
Back in 2017, we listed our favorite Facebook groups and tons of readers wrote in sharing amazing groups that hadn't made the cut. So, for 2018, we're adding more great Facebook groups to our list.
Creating and managing a high quality blog is incredibly time-consuming. If you're a busy entrepreneur, a virtual assistant can help manage your blog, freeing you up to focus your efforts in other areas.
Many new writers get stuck in a vicious loop: they can't get new clients because they don't have a portfolio and they don't have a portfolio because they can't get clients. Here are four ways to get clients when you don't have a lot of experience.
What's holding you back from achieving the writing career of your dreams? It just may be yourself.
Sales letters are excellent tools for companies to generate leads. Whether you’re strictly online only or a brick-and-mortar business, both snail mail sales letters and emails can drum up hot leads that you can convert into sales. But—and this is big—only if you get it right. Copywriters and content marketers should hone their sales letter skills. At some point, a client may ask you to write a bona fide sales letter, prospecting email, or a landing page. They all need certain elements to convert. There are plenty of "experts" out there who spout off how best to write a sales letter. Let’s focus on what *not* to do when writing your sales letter so you can avoid these common pitfalls.