Blogging and Content Writing
Struggling to find your first blogging or copywriting client? You're not alone. If you're feeling discouraged, check out these five tips for creative, outside-the-box ways to land new business.Read More »
Creating and managing a high quality blog is incredibly time-consuming. If you're a busy entrepreneur, a virtual assistant can help manage your blog, freeing you up to focus your efforts in other areas.Read More »
Many new writers get stuck in a vicious loop: they can't get new clients because they don't have a portfolio and they don't have a portfolio because they can't get clients. Here are four ways to get clients when you don't have a lot of experience.Read More »
What's holding you back from achieving the writing career of your dreams? It just may be yourself.Read More »
Sales letters are excellent tools for companies to generate leads. Whether you’re strictly online only or a brick-and-mortar business, both snail mail sales letters and emails can drum up hot leads that you can convert into sales. But—and this is big—only if you get it right.
Copywriters and content marketers should hone their sales letter skills. At some point, a client may ask you to write a bona fide sales letter, prospecting email, or a landing page. They all need certain elements to convert.
There are plenty of "experts" out there who spout off how best to write a sales letter. Let’s focus on what not to do when writing your sales letter so you can avoid these common pitfalls.Read More »
The truth is, it’s possible to ‘win’; to have a profitable writing business. You just need one thing. Yes, just the one.
Can you guess what that thing is?Read More »
Freelance writers need to be prepared for clients with all sorts of annoying traits and awkward demands, but there are some that simply aren't worth your time. Here are five types of clients that you need to avoid.Read More »
Stories have been with us since the beginning of time. Before the written word, if you wanted to pass information to the next generation, you told a story. The same is true today. We’re all storytellers.
Storytelling is a skill anyone can learn and it’s one you need for both speaking and writing. Here’s how to hone your skills and captivate others’ attention.Read More »
Syndication is giving other parties on the internet permission to post a copy of your already-published content, in part or in whole, on their website. You’ll get an attribution back to the original content on your website. But what does this trade-off mean, and is syndicating your blog posts worth it?Read More »
The Writer’s Life is fantastic, isn’t it? Nothing better than setting your own hours, working when you want, and taking time off when you need it. It’s all bliss, rainbows, and unicorns.
Not that I want to shatter your illusions, but there are five good reasons why I’m not writing this from the beach. Here's the truth about freelance writing and vacations.Read More »
Race, politics, gender, religion, money, sexual orientation… are they taboo subjects to avoid? If you’re like me, conflict avoidance is your modus operandi; smile brightly and move on. At some point, however, you may need to write about a controversial topic—so how can you do it with sensitivity?Read More »
Freelance writing can be a bit of a roller coaster ride. There are times when the work and the deadlines are almost unmanageable. Then there are those slow times, when other work can be done – updating a website, writing more posts for a personal blog, revising social media profiles, bookkeeping, etc. Use these apps to make the most of your time.Read More »
Every brand needs content, lots of it. When you have several cooks in the kitchen, resulting meals can look and taste quite different from each other. For your brand’s reputation and image, you need to make sure all written communications follow your style guide.Read More »
When you do it the right way, link building is one of the best ways to boost your following.
If search engine algorithms notice more and more links going back to your web page, your web page will start to take priority on relevant searches. And if your links are attached to engaging, helpful content, you’ll intrigue human audiences as well. When you create backlinks by engaging with like-minded bloggers, however, you’re doing more than simply putting your webpage out there.Read More »
By selecting a profitable side hustle, you can be an even more successful individual and help secure that elusive steady income. In this post, Victoria Greene explores three of the best side hustles for copywriters.Read More »
Negotiating with new clients is always challenging, even more so when you’re about to close a deal with only one discussion point left: your rate. We get it. Naming your price can be tricky business, but it’s important you know how to effectively price your time and work.Read More »
It seems everywhere you turn, someone has an opinion on how easy—or hard—becoming a better copywriter is.
Where does that leave you?
Here are the best practices that every copywriter can agree are most important to master if you want to call yourself a good copywriter.Read More »
Turn Yourself into a Prosperous Copywriter is our way of tipping our hat to all those who earn a good living as a copywriter. Years of copywriting experience went into each chapter of this book. We hope you find nuggets of gold in these pages.Read More »
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