Blogging and Content Writing

Pivot to Promotion: What to Do After Writing an Epic Piece

by Gregory Heilers Jun 01, 2018

Pivot to Promotion: What to Do After Writing an Epic Piece

Four years into my professional content marketing career, and a year into running a joint venture agency, it has finally dawned on me. How well an article is written is trumped EVERY SINGLE TIME by the quality of the promotion tactics backing it. Before your pencil-gnashing breaks that thing in two – let me explain!

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One Simple Tip to Land More – And Higher Paying – Writing Jobs

by ProWritingAid Jun 01, 2018

One Simple Tip to Land More – And Higher Paying – Writing Jobs

As a writer, finding paying jobs is likely the most difficult job of all. The solution? The cold pitch.

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Why Writing for Customers is Your Best SEO Strategy

by Zara Altair May 19, 2018

Why Writing for Customers is Your Best SEO Strategy

With mobile and voice device usage increasing, answering customers’ questions is the key to relevancy. Here are some tips on sourcing the best questions to answer.

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How to Use PPC Marketing to Find More Clients

by Callum Mundine May 19, 2018

How to Use PPC Marketing to Find More Clients

Attracting and keeping clients can make or break a freelancer's career. Fortunately, the advent of PPC marketing has made it easier for freelancers to find their ideal clients.

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How Ghostwriters Fill Their Portfolios

by ProWritingAid May 09, 2018

How Ghostwriters Fill Their Portfolios

Here are a few tips to help you build a portfolio that maintains your ghostwriting clients’ confidentiality while still proving your abilities.

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9 Ways to Network on Twitter

by Kate Peers May 09, 2018

9 Ways to Network on Twitter

Twitter is a great way to follow commissioning editors, contact fellow writers and search for case studies. Here we show you nine ways to network on Twitter.

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How to Use Facebook Advertising to Beat the Algorithm and Ensure Your Posts Are Seen

by Kate Peers Apr 30, 2018

How to Use Facebook Advertising to Beat the Algorithm and Ensure Your Posts Are Seen

Facebook can be used effectively to reach your target audience when using ad spend. This can increase sales, direct traffic to your website and get your work read by thousands of people.

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5 Creative Ways to Find Your First Client

by Hayley Milliman Apr 18, 2018

5 Creative Ways to Find Your First Client

Struggling to find your first blogging or copywriting client? You're not alone. If you're feeling discouraged, check out these five tips for creative, outside-the-box ways to land new business.

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Our Favorite Facebook Groups for Writers

by Kathy Edens Apr 18, 2018

Our Favorite Facebook Groups for Writers

Back in 2017, we listed our favorite Facebook groups and tons of readers wrote in sharing amazing groups that hadn't made the cut. So, for 2018, we're adding more great Facebook groups to our list.

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How to Hire a Virtual Assistant to Manage Your Blog

by Daniel Ross Apr 16, 2018

How to Hire a Virtual Assistant to Manage Your Blog

Creating and managing a high quality blog is incredibly time-consuming. If you're a busy entrepreneur, a virtual assistant can help manage your blog, freeing you up to focus your efforts in other areas.

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How to Get Clients When You Don't Have a Portfolio

by Kathy Edens Apr 06, 2018

How to Get Clients When You Don't Have a Portfolio

Many new writers get stuck in a vicious loop: they can't get new clients because they don't have a portfolio and they don't have a portfolio because they can't get clients. Here are four ways to get clients when you don't have a lot of experience.

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Which One of These 5 Deadly Self-Talk Lines Is Killing Your Writing Business?

by Qhubekani Nyathi Apr 06, 2018

Which One of These 5 Deadly Self-Talk Lines Is Killing Your Writing Business?

What's holding you back from achieving the writing career of your dreams? It just may be yourself.

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How Not to Write a Sales Letter

by Kathy Edens Mar 28, 2018

How Not to Write a Sales Letter

Sales letters are excellent tools for companies to generate leads. Whether you’re strictly online only or a brick-and-mortar business, both snail mail sales letters and emails can drum up hot leads that you can convert into sales. But—and this is big—only if you get it right.

Copywriters and content marketers should hone their sales letter skills. At some point, a client may ask you to write a bona fide sales letter, prospecting email, or a landing page. They all need certain elements to convert.

There are plenty of "experts" out there who spout off how best to write a sales letter. Let’s focus on what not to do when writing your sales letter so you can avoid these common pitfalls.

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The Little-Known Secret to a Successful Freelance Business

by Abidemi Sanusi Mar 26, 2018

The Little-Known Secret to a Successful Freelance Business

The truth is, it’s possible to ‘win’; to have a profitable writing business. You just need one thing. Yes, just the one.

Can you guess what that thing is?

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If Your Client is Any of These Five Types, You’re Better Off with None

by Warren Fowler Mar 14, 2018

If Your Client is Any of These Five Types, You’re Better Off with None

Freelance writers need to be prepared for clients with all sorts of annoying traits and awkward demands, but there are some that simply aren't worth your time. Here are five types of clients that you need to avoid.

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Why You Should Learn to Tell a Good Story

by Kathy Edens Mar 12, 2018

Why You Should Learn to Tell a Good Story

Stories have been with us since the beginning of time. Before the written word, if you wanted to pass information to the next generation, you told a story. The same is true today. We’re all storytellers.

Storytelling is a skill anyone can learn and it’s one you need for both speaking and writing. Here’s how to hone your skills and captivate others’ attention.

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Recruiting: The ProWritingAid Blogging Team

by Lisa Lepki Mar 08, 2018

Recruiting: The ProWritingAid Blogging Team

We're putting together a team of writers for the ProWritingAid Blog. Team members will be diverse in their knowledge and specialities, but all share a love of writing.

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Have You Considered Syndicating Your Blogs?

by Kathy Edens Mar 06, 2018

Have You Considered Syndicating Your Blogs?

Syndication is giving other parties on the internet permission to post a copy of your already-published content, in part or in whole, on their website. You’ll get an attribution back to the original content on your website. But what does this trade-off mean, and is syndicating your blog posts worth it?

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Why I’m Not Writing This from the Beach

by Kathy Edens Feb 08, 2018

Why I’m Not Writing This from the Beach

The Writer’s Life is fantastic, isn’t it? Nothing better than setting your own hours, working when you want, and taking time off when you need it. It’s all bliss, rainbows, and unicorns.

Not that I want to shatter your illusions, but there are five good reasons why I’m not writing this from the beach. Here's the truth about freelance writing and vacations.

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"-isms": How to Cover a Controversial Topic with Sensitivity

by Kathy Edens Feb 08, 2018

"-isms": How to Cover a Controversial Topic with Sensitivity

Race, politics, gender, religion, money, sexual orientation… are they taboo subjects to avoid? If you’re like me, conflict avoidance is your modus operandi; smile brightly and move on. At some point, however, you may need to write about a controversial topic—so how can you do it with sensitivity?

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