Laurent Malka is the Co-Founder of Anytrack, a startup developing conversion tracking software for affiliate marketers. He was born and raised in Switzerland and now lives and works in Israel. He is a serial entrepreneur with over 15 years of experience in marketing and business development. Laurent has been a panelist and speaker at numerous digital marketing events, including SEMrush and IG Affiliates. He prides himself on connecting the dots across disciplines, industries, and technologies to solve unique challenges.