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Articles by Zara Altair

Zara Altair writes traditional mysteries set in ancient Italy under Ostrogoths rule in The Argolicus Mysteries. She teaches mystery screenwriters and novelists at Write A Killer Mystery. She creates semantic web content for a select clientele.

To Epilogue... or Not

To Epilogue... or Not

To epilogue or not to epilogue – that is the question. Should you use an epilogue to wrap up your story, or is that just overkill? We discuss.

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Business Mindset and Tactics for New Authors

Business Mindset and Tactics for New Authors

From establishing a business mindset and creating a website to connecting with your readers, here are the beginner steps to creating your author platform.

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Amp Up Your Novel with a Subplot...or Two

Amp Up Your Novel with a Subplot...or Two

Add subplots to your novel to make your story more relatable and entertaining. Tips to creating a subplot that works, how subplots enhance your story, and subplot pitfalls.

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How Google Keep Simplifies Your Author Life

How Google Keep Simplifies Your Author Life

Authors can use Google Keep for everything from story research and characters to marketing. Find your notes fast with this easy-to-use application.

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Key Elements of a Selling Book Cover

Key Elements of a Selling Book Cover

Your book cover is the prime marketing tool for your book. Learn the basic elements and how to use them to your advantage to grab readers’ interest.

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How to Create and Use a Novel Character Bible

How to Create and Use a Novel Character Bible

Your character bible is the place you collect information about all the characters in your novel so you have easy access to details as you write. In this article, we examine how to create and use a character bible.

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A Name By Any Other Name Can Change Your Story

A Name By Any Other Name Can Change Your Story

Wondering what to name your book? We discuss the steps to choosing a title for a novel, how to brainstorm titles, compare them to other titles in your genre, and test for feedback from readers.

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How to Structure Web Content for Conversational Search

How to Structure Web Content for Conversational Search

Learn how to write content for the new conversational search tool on voice devices to provide the one answer customers want. Author Zara Altair provides content writers with a sound strategy and eight steps to get started.

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How to Test Drive Your Story Idea for a Novel

How to Test Drive Your Story Idea for a Novel

Try these six story exercises to test your idea for a novel. Avoid wasting time on an idea that doesn’t work before making a commitment to an entire novel.

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Which is it? That or Which?

Which is it? That or Which?

Have you been getting tripped up on how to use _that_ and _which_? We'll clear it up for you.

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Why Writing For Your Customers Is Great For SEO

Why Writing For Your Customers Is Great For SEO

With mobile and voice device usage increasing, answering customers’ questions is the key to relevancy. Here are some tips on sourcing the best questions to answer.

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 How to Create a Mystery Detective Readers Love

How to Create a Mystery Detective Readers Love

How to create a sleuth readers will love. Check this strategy to build your mystery protagonist from concept to detail.

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