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Articles by Zara Altair

Zara Altair writes traditional mysteries set in ancient Italy under Ostrogoths rule in The Argolicus Mysteries. She coaches mystery screenwriters and novelists with story creation. She creates semantic web content for a select clientele.

The Search Tool that Delivers Blog Ideas and Boosts SEO

The Search Tool that Delivers Blog Ideas and Boosts SEO

As search engine optimization evolves, writers need to focus on the language real people use when they are trying to find an answer online. Discover how to create articles and webpages that answer questions and boost SEO with Answer The Public.

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Edit with Empathy for Your Reader

Edit with Empathy for Your Reader

Passion drives writers to complete a manuscript. The editing empathy filter creates a strong reader connection.

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Clean Up Your Content: Eliminate the Non-Words

Clean Up Your Content: Eliminate the Non-Words

The words you use in your content can strengthen or weaken your prose. In this article, we teach you how to boost the power of your content by eliminating non-words and weak phrases that take up space but dilute your statements.

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Take the Homonym/Homophone Challenge!

Take the Homonym/Homophone Challenge!

Hung up on homonyms? Learn the top five most common word confusions and how to be precise in your meaning.

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How to Balance Surprise and Suspense in Your Novel

How to Balance Surprise and Suspense in Your Novel

Learn the difference between surprise and suspense and how to use them in your story. In this article, writer Zara Altair breaks down when and where to use each.

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How to Master the Plot Points that Matter

How to Master the Plot Points that Matter

Even if your writing is stellar and your characters are engaging, your novel will fall flat if you don't master these five key plot points.

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Why Concept-Based Content Gets Better Search Results

Why Concept-Based Content Gets Better Search Results

In this article, we explore the benefits of concept-based content for writers, readers, and search engines. Find out how to start using concept-based content for better search results.

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Make Readers Fall In Love with Characters, Not Plots

Make Readers Fall In Love with Characters, Not Plots

Channel the power of empathy to connect your readers with your story. Use your main character's vulnerability, disadvantage and context to get your reader to love them.

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Are You Talking at Your Customers or Speaking to Them?

Are You Talking at Your Customers or Speaking to Them?

Clear, direct content focused on your customers' needs will make sure you're talking to them, not speaking at them. Here's how to do it.

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Do You Know the Most Important Role of Your Supporting Characters?

Do You Know the Most Important Role of Your Supporting Characters?

Supporting characters are designed to move your story forward. Discover their relationship to story context and how that influences the way you write them.

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Kill the Thought Verbs! Get Readers Involved

Kill the Thought Verbs! Get Readers Involved

Verbs like "know," "remember," and "imagine" are thought verbs that happen inside a character’s head. They slow the story down. Learn how to replace them with action and detail.

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Are You Writing a Villain or an Antagonist?

Are You Writing a Villain or an Antagonist?

Know the difference between antagonist and villain. Read this article for tips on how to use them in your story to create obstacles for your protagonist and build tension for your reader.

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 Supercharge Your Author Career with a Series

Supercharge Your Author Career with a Series

Creating a series can boost your author career and simplify your novel writing. You’ll create benefits as a writer and increase your marketing power. Author Zara Altair offers tips on writing a series.

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How to Start a Ghostwriting Career

How to Start a Ghostwriting Career

Want to start a career as a ghostwriter? These tips can help.

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New Novelist? Plan Your 2019

New Novelist? Plan Your 2019

Starting a novel? Now is the time to set your course for the new year. Writing a novel is a lot of work, but the right mindset and action will get you there.

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